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Virat Kohli's New Venture: Launches Blue Rising Team for the UIM E1 World Championship 

image-lna6pyqsVirat Kohli will own The Blue Rising Team (Twitter)

Cricket's biggest sensation and legend, Virat Kohli has unveiled the creation of the Blue Rising Team in partnership with League Sports Co (LSC) for the debut UIM E1 World Championship. This exciting collaboration will see Kohli and LSC's Founder and CEO, Adi K Mishra, taking the helm in the first-ever all-electric raceboat championship. They join a star-studded roster of participants, including Tom Brady, Rafael Nadal, Steve Aoki, Didier Drogba, Sergio Perez, and Team Venice.

The Blue Rising Team, is poised to leave a lasting impact not only in the realm of electric raceboat racing but also in promoting sustainability and environmental consciousness in the world of sports. This dynamic duo is primed to guide The Blue Rising to new heights in this groundbreaking championship.

Virat Kohli's Tweet:




Virat Kohli, renowned for his leadership as the former captain of the Indian cricket team and his massive Instagram following of 260 million, is now preparing to make his mark in the UIM E1 World Championship. His goal is to ignite a spirit of competition and raise awareness about sustainability.

Kohli expressed his excitement, stating, "I want to inspire people to have a competitive spirit and to raise awareness about sustainability issues, something I am becoming more and more passionate about as we build a family. I can’t wait to cheer for our male and female pilots racing for our team. I’m looking forward to lining up against the likes of Tom Brady, Rafa Nadal, Sergio Perez, Steve Aoki and Didier Drogba – we’re going electric, we’re going flying over the water and we’re going to try to win it for The Blue Rising.”

The team's name, "The Blue Rising," not only underscores the importance of addressing marine conservation and the threat of rising sea levels but also pays tribute to the iconic blue color associated with Indian sports teams. Kohli's dedication to sustainable sports and safeguarding the environment for future generations is a driving force behind this endeavour.

Adi K Mishra, CEO of LSC, brings extensive experience in sports technology to the partnership. LSC, a sports tech holding company, is at the forefront of innovation and manages pioneering sports teams, leagues, streaming platforms, and gamification ventures. Their technology-driven approach aligns seamlessly with the cutting-edge nature of the UIM E1 World Championship.

The highly anticipated inaugural season of the UIM E1 World Championship is set to kick off in February 2024. Over the upcoming months, the championship organizers will intensify their efforts to ensure everything is in place for this debut season, including announcements about additional teams and race locations.